Posted on April 4th, 2012 by Timothy Boyle
Over 50% of Americans now own a smartphone, and the number of Americans who have scanned a QR code continues to climb, reaching over 20 million Read More
Posted on March 2nd, 2012 by Al Moore
QR Codes have detractors. Some simply find them inelegant, others suggest that the codes are destined to be a short-lived marketing fad. But the hard data on QR codes suggests otherwise. Just last week, ComScore research published "Mobile Future ...
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Posted on February 27th, 2012 by Al Moore
QR codes are popping up everywhere for two reasons: they’re a smartphone’s best friend, and they’re a powerful marketing tool. These funky little square bar codes deliver a lot of information in a way that’s fast and easy for a phone to read. Plus, by p...
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Posted on February 27th, 2012 by Jason Summerfield
Today's
Boston Sunday Globe featured a QR code on the front page to go along with coverage of this evening's Oscar awards. When scanned the code takes the user to a
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Posted on February 24th, 2012 by Al Moore
If you’re reading this, you probably know a bit about mobile marketing already. You may have seen a QR code and wondered if it could work for an event you’re planning. Or maybe you asked yourself whether mobile sites really matter – not just from a functional perspective, but...
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