QR codes and mobile websites are still relatively new for many businesses, marketers, publishers, and others who seek to add new tools to their communications arsenal. The following articles and resources are offered to help shape a better understanding of why mobile websites and QR codes are important, and how to implement them effectively as part of an overall media strategy.
Learn More About QR Codes
- What Are QR Codes?
- "QR Codes for Dummies," so to speak... Learn the basics and what you need to know to get started.
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- Common QR Code Mistakes
- Learn the top 4 most commonly-made mistakes by those engaging in QR code campaign marketing. We teach you how to not "drop the ball" with your QR code campaign.
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- QR Code Best Practices
- While QR codes are relatively easy to generate, their effectiveness is
only as good as the strategy and standards that are applied with their use.
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- What Is NFC (Near Field Communication)?
- Learn the basics about NFC Tags, how they work, and why NFC may be the
"wave of the future."
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Learn More About Mobile Sites
- Advantages of a Mobile Website
- There are so many advantages of a mobile website. Learn about some of the main
ones we think you should understand.
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- Mobile Websites vs Mobile Applications
- Which is best for your organization - a mobile website or a mobile app?
Find out why marketing execs often think one way but the data says otherwise.
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- Mobile Site Content vs Desktop Content
- A mobile site should not necessarily be just a miniture version
of your desktop site. It's easy to be lazy and sync the two, but if you
want to be successful best practises indicate the content and user experience
should significantly differ.
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- Mobile Landing Pages
- A Mobile Landing Page is often the first page you view when clicking a link or
scanning a QR code with your phone.
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- Ten Ten Reasons You Want a Mobile Website
- Why a mobile website? Well -- perhaps a better question is why not a
mobile website? Read about our top 10 reasons why you don't just want a mobile
website, you need a mobile website...
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Ask a Question
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