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The 5 Statistics Everyone Should Know about QR Codes

Posted on March 2nd, 2012 by

QR Codes have detractors. Some simply find them inelegant, others suggest that the codes are destined to be a short-lived marketing fad. But the hard data on QR codes suggests otherwise. Just last week,  ComScore research published “Mobile Future in Focus”, a comprehensive study of the mobile marketing landscape which contained some enlightening stats on QR Code engagement. The complete study can be downloaded here, but we’ll save you the trouble. Here are its five key findings on QR Codes:

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