{"id":1433,"date":"2014-03-19T16:30:20","date_gmt":"2014-03-19T16:30:20","guid":{"rendered":"http:\/\/qfuse.com\/blog\/?p=1433"},"modified":"2014-03-19T16:30:20","modified_gmt":"2014-03-19T16:30:20","slug":"the-importance-of-mobile-marketing-in-an-infographic","status":"publish","type":"post","link":"https:\/\/qfuse.com\/blog\/the-importance-of-mobile-marketing-in-an-infographic\/","title":{"rendered":"The Importance of Mobile Marketing in an Infographic"},"content":{"rendered":"

With the ever exponentially growing mobile usage it can be difficult for companies to keep up, and in fact few are.\u00a0 This means that if a company can quickly move to mobile, and do it right, they can potentially find themselves filling that market hole over their competitors and reaping significant rewards.<\/p>\n

As you will see in the Infographic below, brought to you by Surge<\/a>, you will notice that as of 2014 mobile web browsing will account for half of all browsing.\u00a0 If half of web usage is on mobile, and you aren\u2019t\u2014or you are only dipping your big toe into the mobile waters\u2014then you are missing out on connecting with half of the entire market.<\/p>\n

It should be pointed out that it isn\u2019t JUST about getting onto mobile, more importantly it is about doing mobile correctly.\u00a0 This means ensuring your mobile optimized site functions flawlessly since \u201c46% of consumers are unlikely to return to a mobile site if it didn\u2019t work properly their last visit,\u201d and if you site takes more than 5 seconds to load, 74% of users will leave the site.\u00a0\u00a0\u00a0 Advertisements or search results that mention a location also see a 200% increase in click-through rates as mentioned in the infographic below.\u00a0 This means that if you are not doing mobile correctly, it might be as bad, or even worse, than not doing mobile at all.<\/p>\n

In regards to e-commerce one in five smartphone users scan product codes like QR codes to access information or make purchases.\u00a0 This means that using things like QR codes<\/a> or NFC tags might help ensure you capture a greater number of sales than you otherwise might without these codes on your physical marketing or packaging.<\/p>\n

The future of mobile around the world looks promising, and the growth is very much exponential.\u00a0 So take a look at the infographic provided by Surge, consider where you and your company\u2019s mobile strategy currently stands, and begin to develop a plan and make the necessary changes to match where the mobile market future is headed.\u00a0 You will be far ahead of the competition.<\/p>\n

\"The<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

With the ever exponentially growing mobile usage it can be difficult for companies to keep up, and in fact few are.\u00a0 This means that if a company can quickly move to mobile, and do it right, they can potentially find themselves filling that market hole over their competitors and reaping significant rewards. As you will […]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,49],"tags":[],"class_list":["post-1433","post","type-post","status-publish","format-standard","hentry","category-best-practices","category-mobile-technology"],"yoast_head":"\nThe Importance of Mobile Marketing in an Infographic | Qfuse<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/qfuse.com\/blog\/the-importance-of-mobile-marketing-in-an-infographic\/\" \/>\n<script type=\"application\/ld+json\" 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